This Yerba Mate compares nicely with the more widely known "La Rubia" with perhaps a slightly milder flavor, yet far less dust [at least with the batches of each that I have]. The fact that this is an "Organic brand is a major selling point after my friend from Argentina explained why drinking Organic yerba mate is important if you don't like drinking pesticides. Pampa is double packaged perhaps reflecting a marketing trend but seems slightly wasteful and the cost might be passed along to the consumer. Certainly not a Deal Breaker. I like this brand and will keep buying it.